Desperate to Cut Costs, Ford Gets Union's Help
Building cars in mexico etc. ,may save labor costs but will not
improve quality as dodges, vw's etc that are hecho en mexico tend to
be among the least reliable. Ford NEEDS to stop trying to play catch
up and release well design quality vehicles. The Jeep Wrangler is
perenially a good seller. Why? One reason it is the only vehicle with
a removable top , 4wd etc. Ford used to make a comparable vehicle-
the 66-70 Bronco. How tough would it be to make a new "old" Bronco.
Base it on the ranger platform and it would be profitable. Toyota
dropped the ball with the FJ cruiser by not going to the past. The
Sport Trac interior is awfully designed aesthetically and
ergonomically. I hate to see an American icon go down but until Ford
wakes up they are doomed. Labor costs need to decrease of course, but
the main weakness is product selection. The 500 isnt selling well-
Instead of finding out why (poor interior design, high price) Ford
says Let's call it the taurus! Waht genius!!!
|